Deron gets fired-up by four things: 1) the mental chess of negotiating a big deal; 2) outdoor adventures like climbing frozen water falls; 3) spending quality time with his wife and children; and 4) creating positive social change through Changents…not necessarily in that order.

Leading the Changents team with two decades of entertainment industry experience, Deron is passionate about pouring his expertise into businesses that catalyze positive social change. Prior to launching Changents, Deron served as Vice President for Scholastic Entertainment where he spearheaded the joint venture to launch Qubo, a children’s programming venture in partnership with NBC Universal. Deron also served as Vice President of Digital Ventures for PBS where he represented the network in putting together the successful preschool cable network, Sprout – a joint venture with Comcast Corporation.

Deron's business acumen extends to space and the tropics. He directed market entry strategies for British Telecom's international satellite television service and expanded distribution for US cable networks throughout Latin America and the Caribbean. Deron is also a principal in Frontier Media Ventures, a media rights company that is developing a motion picture film and television documentary about an extraordinary survival story involving several Jewish families who escaped the Nazis by hiding for a year and a half deep inside the caves of Western Urkaine.

Deron is fluent in both Southern and Northern English languages, thanks to a BA in Journalism from University of Georgia and an MBA from McGill University (y’all / eh!?). As a cancer survivor, he understands fighting the good fight under the toughest of conditions. Whether ice climbing, kite boarding or launching a start-up, Deron brings a life-on-the-edge ethos to everything he does.

Drop him a line: deron at changents dot com

Alex only ever wanted to be a rock star. Since the Replacements are long gone and KISS isn’t hiring, he leads the backstage management of Changents.

Alex is an entertainment business development and management specialist who drives the tour bus at Changents. He got his start in the industry 15 years ago heading up live concert tours for major label artists like Radiohead, PJ Harvey and The BoDeans, while rocking out with his own band in the off-hours.

Alex is no stranger to online business (ad)ventures and pioneering. His music tours segued into consulting and project management gigs with Sony Online Entertainment, Mattel Online and Disney/ABC Cable Networks Group – where he initiated the Internet advertising and e-commerce referral businesses on DisneyChannel.com in addition to producing dozens of original Internet entertainment and marketing features.

Before jumping off the proverbial start-up cliff, Alex was Senior Director of Digital Ventures at PBS (Public Broadcasting Service), where he launched the advertising business on pbs.org – one of most highly-trafficked dot org sites on the Internet.

Alex’s pioneering spirit is also evidenced by his westward-expansion education tactics: an MBA from UCLA Anderson followed a BA at University of Wisconsin – Madison. Changents is now live and on tour in your city every day. Alex keeps our journey directed, cool and knows the worthwhile spots to stop along the way.

Drop him a line: alex at changents dot com